Sure you could pay a few solid gold bars to win this game even faster, and sure you could consume some suggested advertising to turn that 10 billion in fictional currency into 100 billion, but then in a way aren’t you part of the problem? The Monopoly-looking man will essentially tell you as much, winking at you as he offers you another power up, keeping you hooked on your insatiable fake greed. In the case of Hyper Hippo’s release, however, these same predatory tactics are on full display and are the object of mockery. They often have limited intractability, use psychologically exploitative mechanics, and prey upon players’ inherent FOMO. I see pay-to-win games as money grabs that offer those who have the means to do so the privilege of actually winning, while the rest of us are just along for the ride (*cough Fortnite *cough). Now, I am generally not a fan of freemium or idle games. After all, what would a game about capitalism, even a satirical one, be without the exchange of real money? Of course, the game comes with in-app purchases which make things even faster and make you more money than exists in the real world. Over time the game speeds up, the money pours in, and you watch as your empire grows and your game wins itself. After only a few clicks you can hire managers that run the businesses for you, removing the need to click the icons at all. The gameplay functions are basic clicking of ‘business icons’, such as lemonade stands, banks and movie theatres which then reward you with accumulated points with increasing speed - or in this case millions, billions, and unquadeagintillions of dollars. Well good news, because Vancouver-based developed Hyper Hippo has the game for you! Introducing AdVenture Capitalist, the game you don’t play and can never lose!ĪdVenture Capitalist is a mobile app in the casual category of ‘idle freemium’ games. It’s just not fair, you think as you sink back into your couch. After I spent hard-earned money on this leisure activity, spent valuable hours of my time relaxing and playing it. “I deserve better, I deserve to win,” you say to yourself. “It must be rigged against me!” The game has a personal vendetta against you - tired hard working you who has put tens of hours into this game. “It’s rigged!” you say, your controller flying through the air, nearly missing your glistening 50″ plasma screen. It can’t have been you – it was the SYSTEM. ![]() You feel cheated, betrayed even, by the game making you lose. One moment you’re in happy game land, serotonin rushing through your brain, collecting points, finding collectibles, achieving achievements, and then suddenly BOOM! You’re dead. You’re playing a game, in your pyjamas, on your couch, enjoying some time off.
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